As per Andre’s recommendation I dug into Walter Ong a bit recently, specifically “The Writer’s Audience is Always a Fiction,” and I found a lot of the ideas he expresses there really apply to games. Most immediately- what other form of expression fictionalizes its audience, or forces them into a role, more than video games? None. Not opera, not poetry, not graffiti. Maybe performance art, but that varies and I’m pretty sure it doesn’t usually follow you home. A game (to some degree, usually) forces its audience into a role that the player then stays with for hours, days, sometimes months or longer. The player returns again and again to a table set for someone other than themselves— sometimes someone similar to themselves to some degree but always other— and the only way they can eat is to assume another (sometimes obscured) identity. And that’s supposed to be part of the fun. A big part in fact. Some games do this in different ways and a lot of styles of games do this to different degrees. It’s often but not always games designed to be more digestible to children and families that do the most to cast the player (please read: audience, reader) in a prescribed role. When the intro cinematic opens up on almost any Mario game lately, the player is greeted with a brief tale of what darkness has most recently rolled across the idyllic Mushroom Kingdom, and what nefarious deed the villain (usually but not ALWAYS Bowser) has committed that drives the heroes to struggle against him (I think it’s always a him) across dozens of levels and finally banish him from the land or whatever. Another recent Nintendo game called Hyrule Warriors collects a bunch of characters from the Legend of Zelda franchise and sticks them into a story along the same lines as the outline I just… outlined. This game adds the really pleasant voice of a lady narrator who updates the player on what’s happening in the story between playable missions, and I think that’s key as we (read: I) talk about fictionalizing the audience. This lady, whose voice I have to say is really well suited to telling stories, not only tells the player what events have come to pass since the last battle, but also how the characters feel. One of them must put her mission on hold, even though it is desperately important, because she has come upon a village beset by monsters. Another, we are told, is worried about her charge, the princess who has gone missing, and is crossing time and space to find her. And then, when the narration ends and the next mission begins, the player picks up control of those very characters. In this way, the game, or its way of communicating its story to the player, has cast the player in the role of the self sacrificing hero who cannot ignore a plea for help, or the devoted companion who will stop at nothing to rescue her friend. These stances are not negotiable. There is no option to not free the village or rescue the princess. These are gameplay mechanics that are a slightly different topic but also serve to irrevocably cast the player into a role through which she will digest whatever narrative or experience the game has to offer. Hyrule Warriors, from which these examples are taken, was released for the WiiU, successor to the Wii, both of which have long been held to be the family-friendly option in the gaming console market. It is worth repeating that these types of games are generally considered to be more child-friendly, which could be a function of their direct audience-role-casting narrative. These games offer sweeping tableaus and detailed maps and intricate mythologies and backstories that are made available to the player from the outset. These elements serve to further flesh out the game world and serve the function of immersing the player more deeply in that world, thereby deepening her commitment to the role she’s asked to play.